Tom Goodman (SHS '72), President, CEO and Founder, Goodman Media International
Length of PR career (so far): 40 years and counting. I was at J. Walter Thompson PR for four, ABC News for six, CBS News and CBS Inc. for nine and, now, Goodman Media, which I founded 21 years ago.
Your most memorable campaign: British Airways (through its agency M&C Saatchi) was our founding client; I was brought in to help publicize one of the biggest promotional stunts in the airline’s history...
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